FTLife - Whole Life Product

BENCHMARK

Consumer Ratings

The Consumer Scores are based on 2,500 independent and unbiased affluent insurance customers of Hong Kong and Mainland Visiting Customers from the BENCHMARK 2020 Insurance Survey that includes 450+ metrics over four pillars of satisfaction. The Overall score is an aggregated score of the four pillars.

The Rest

Overall Score out of 100%

Product Satisfaction

The Rest

Measures the satisfaction level of advisory, pre, and post-sale care, suitability, advocacy, and retention. A higher percentage means more satisfaction.

Cost of Product

The Rest

Measures whether the product is reasonably priced, the cost of product and fees, and the value-for-money perception. Newer products tend to have higher scores.

Satisfaction on R.O.I.

The Rest

Policyholders' satisfaction considering what each dollar can buy, including claims frequencies and coverages, rewards on no claims, leverage ratios, and bonuses.

Product Innovation

The Rest

Customers' experiences in the product's ongoing renewal, new features, flexibility in terms, yields, and value-creation to their overall financial planning goals.

BENCHMARK

Expert Reviews

This product has been reviewed by five industry veterans | December 2020

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FTLife “On Your Mind” Insurance Plan

We believe the general public underappreciates FTLife's whole life product.  It is innovative, and the product allows an affordable premium rate with decreasing guaranteed death benefits in the elderly stage.  The product is also embedded with the Policy Reverse Mortgage Program that helps customers finance their annuity.  Another unique feature we find was the product allows customers to customize the death benefit payout option, from making a regular payment to a lump sum over time or a specific percentage.  These features make this product exceptionally friendly for customers seriously considering retirement and legacy planning.

Product Feature
80%
Needs Alignment
80%
Flexibility
80%
Customer Care
80%
Value For Money
80%

Corporate Sustainability Performance

As of December 2020, FTLife's financial rating has remained strong and stable: “A3” by Moody’s (Stable Outlook; as of 17 Jan 2020) and “A-” by Fitch (Stable Outlook; as of 15 Dec 2020).

Financial Ratings
70%
Environmental Score
70%
Social Score
61%
Governance Score
33%
Global Compact Score
49%
BENCHMARK

Top-Rated Whole Life Products

The Consumer Scores are based on 2,500 independent and unbiased affluent insurance customers of Hong Kong and Mainland Visiting Customers from the BENCHMARK 2020 Insurance Survey that includes 450+ metrics over four pillars of satisfaction. The Overall score is an aggregated score of the four pillars.

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